Ecopreneur- an entrepreneur that builds the three pillars of sustainability (people, planet, and profit) directly into their business aspirations.
So what does it take to be an entrepreneur/ecopreneur? Successful entrepreneurs have the ability to match passion and possibilities. Without passion, a good idea remains just that; an idea, a sketch on a note pad, a dinner conversation. But with passion, these ideas can become a reality. They can become inspirational and result in a concept that transcends across generations and cultures. Passionate ideas can achieve remarkable results.
I don’t think the entrepreneurs of the past are all that different from than those of today. But as I look around the world in general, especially at Nourish the Planet, I see so many people going above and beyond the traditional business model to unite profitable ideas with sustainability. Well thought out ideas can and will generate revenue, but for many of these ecopreneurs it is much more than that. It is the desire to leave the world a little better off than when they got here.
Don’t get me wrong, those that excel as entrepreneurs also have the same desire to be recognized for their work. Entrepreneurs want to stand out and leave their mark. They want to make a difference and leave an enduring legacy that extends beyond their years on the job and in life.
Entrepreneurship entails believing in yourself and integrating what you do with what you believe. Ramsey (2011) offers a list of ten things every inspiring entrepreneur should have tattooed to the back of their hand, or at least printed out and taped to the bathroom mirror.
Source: Ramsey, R. D. (2011). To succeed as a supervisor, act like an entrepreneur. Supervision, 72(5), 10-12.
For most entrepreneurs, their work is more than a job, it’s a calling. It’s personal and it’s emotional. They care deeply for what they do and will stop at nothing until that dream is fulfilled.
Dreaming, believing, and taking risks. That’s what it takes to become a successful entrepreneur.
Written by Danny Kehoe, Business Development Intern, Spring 2012